Contents
- Fitness equipment market statistics: EU gymnasium and athletics equipment production
- Fitness equipment market statistics: EU sporting goods production context
- Fitness equipment market statistics: U.S. sporting and athletic goods manufacturing shipments
- Fitness equipment market statistics: U.S. fitness equipment sales and participation
- Fitness equipment market statistics: company revenue and regional markets
- Fitness equipment market statistics: global commercial and home market estimates
- Sources
Fitness equipment market statistics: EU gymnasium and athletics equipment production
Eurostat reports EU sold production of gym or athletics items and equipment at €1 billion in 2024, 28% above its 2020 level. It then records production at €1.15 billion in 2025. The series describes sold production under the EU PRODCOM framework. Cyprus, Luxembourg, and Malta are excluded from the EU aggregate because their data are unavailable. These figures concern production value, not retail sales or the value of all fitness equipment bought by households and gyms. Source: Eurostat, Sporting goods produced in EU, 2015–2025
| Year or comparison | EU gym or athletics items and equipment sold production |
|---|---|
| 2020–2024 | Increased 28% |
| 2024 | €1 billion |
| 2025 | €1.15 billion |
Source: Eurostat, Sporting goods produced in EU, 2015–2025
The comparison gives two useful reference points: the 2024 value and the reported change from 2020, followed by the 2025 value. It does not provide annual values for every intervening year in the checked observations, so the pattern should not be described as a year-by-year growth path. The 2025 figure is a historical production observation, not a current-year estimate.
Fitness equipment market statistics: EU sporting goods production context
The broader EU sporting goods series provides context for the narrower gym or athletics equipment category. Sold production of sporting goods (CPA 3230) exceeded €4.6 billion in 2023, then was €4.3 billion in 2024. Eurostat describes the 2024 movement as a slight decrease. In 2025 it rose to a new peak of €4.8 billion. The aggregate excludes Cyprus, Luxembourg, and Malta because they lack data. Source: Eurostat, Sporting goods produced in EU, 2015–2025
| Year | EU sporting goods (CPA 3230) sold production |
|---|---|
| 2023 | More than €4.6 billion |
| 2024 | €4.3 billion |
| 2025 | €4.8 billion |
Source: Eurostat, Sporting goods produced in EU, 2015–2025
This is a wider product grouping than gym or athletics items and equipment. It should not be read as a fitness-equipment market total or added to the narrower series. It does show that the surrounding sporting-goods production aggregate had a different annual profile: the 2024 dip was followed by the reported 2025 peak. These are values of EU sold production, not measures of consumer spending, imports, or company turnover.
Fitness equipment market statistics: U.S. sporting and athletic goods manufacturing shipments
The annual U.S. series reports sporting and athletic goods manufacturing shipments in thousands of U.S. dollars. Its observations were 10,217,855 thousand dollars in 2020, 12,467,580 thousand in 2021, 11,063,895 thousand in 2022, 11,578,657 thousand in 2023, and 11,669,144 thousand in 2024. The series is annual and not seasonally adjusted. Source: ALFRED, Sporting and Athletic Goods Manufacturing: Shipments (AIES33992RCTUS)
| Year | Shipments (thousands of U.S. dollars) |
|---|---|
| 2020 | 10,217,855 |
| 2021 | 12,467,580 |
| 2022 | 11,063,895 |
| 2023 | 11,578,657 |
| 2024 | 11,669,144 |
Source: ALFRED, Sporting and Athletic Goods Manufacturing: Shipments (AIES33992RCTUS)
This manufacturing series covers sporting and athletic goods broadly; it does not isolate fitness machines or other fitness equipment. The unit is thousands of U.S. dollars, so the listed values should retain that scale when quoted. Shipments also describe a manufacturing measure, not a direct count of equipment purchases by consumers, gyms, or other institutions. The observations show a higher reported value in 2021 than in 2020, a lower value in 2022, and subsequent increases in 2023 and 2024. They do not by themselves explain the reasons for those movements.
Fitness equipment market statistics: U.S. fitness equipment sales and participation
The Sports & Fitness Industry Association (SFIA) reported that U.S. institutional fitness equipment sales grew 3.8% in 2019, while consumer fitness product sales grew 3.1%. These are separate sales-growth measures for the 2019 period. SFIA also identified increases in participation from 2018 to 2019: rowing machine participation rose 5.9% year over year and treadmill participation rose 5.7%. Source: SFIA, Prior to COVID-19, Sports & Fitness Industry Showed Solid Growth
| U.S. measure | Reported result | Period and measure type |
|---|---|---|
| Institutional fitness equipment sales | 3.8% growth | 2019 sales growth |
| Consumer fitness product sales | 3.1% growth | 2019 sales growth |
| Rowing machine participation | 5.9% increase | 2019 versus 2018 participation |
| Treadmill participation | 5.7% increase | 2019 versus 2018 participation |
Source: SFIA, Prior to COVID-19, Sports & Fitness Industry Showed Solid Growth
Participation changes and sales growth describe different things. The rowing and treadmill figures concern people taking part in those activities, while the institutional and consumer percentages concern sales. Neither pair supplies sales values in dollars or participant counts. All four measures are historical 2019 results reported by SFIA, rather than present-day rates.
Fitness equipment market statistics: company revenue and regional markets
Johnson Health Tech reported consolidated operating revenue of NTD 38,069,563 thousand in fiscal 2023 and NTD 47,785,398 thousand in fiscal 2024. Its annual report describes the 2024 increase over 2023 as 25.5%. These are company financial results, not totals for the fitness equipment market. Source: Johnson Health Tech, 2025 Annual Report
| Fiscal year | Johnson Health Tech consolidated operating revenue (NTD thousand) |
|---|---|
| 2023 | 38,069,563 |
| 2024 | 47,785,398 |
Source: Johnson Health Tech, 2025 Annual Report
The report also allocates 2024 consolidated revenue among marketing regions. The American Region accounted for NTD 24,483,692 thousand, the European Region NTD 12,344,457 thousand, the Asian Region NTD 8,902,034 thousand, and Other NTD 2,055,215 thousand. The report gives the respective proportions as 51.2%, 25.8%, 18.6%, and 4.4%. These labels describe where the company markets products and how its consolidated revenue is distributed; they are not regional market-size estimates. Source: Johnson Health Tech, 2025 Annual Report
| Johnson Health Tech marketing region, fiscal 2024 | Consolidated revenue (NTD thousand) | Reported proportion |
|---|---|---|
| American Region | 24,483,692 | 51.2% |
| European Region | 12,344,457 | 25.8% |
| Asian Region | 8,902,034 | 18.6% |
| Other | 2,055,215 | 4.4% |
Source: Johnson Health Tech, 2025 Annual Report
Fitness equipment market statistics: global commercial and home market estimates
Johnson Health Tech’s annual report attributes several global market figures to third-party research. For commercial gym equipment, it cites Global Market Insight’s 2025 research report, which put the 2024 market estimate at US$11.2 billion and forecast US$17.7 billion in 2034, with a reported compound growth rate of 4.8% for 2024–2034. These are attributed market estimates and a forecast, not Johnson Health Tech revenue or company guidance. Source: Johnson Health Tech, 2025 Annual Report
For home fitness equipment, the report attributes to a 2024 SKYQUEST study a global market projection of US$15.6 billion in 2023 and US$21.35 billion by 2031, with a reported CAGR of 4% for 2023–2031. It separately cites Research Nester for an overall global fitness equipment market forecast of US$18 billion by 2035 and a CAGR of 7.0% from 2023 to 2035. The report presents these as third-party estimates with different market definitions and forecast periods. Source: Johnson Health Tech, 2025 Annual Report
| Attributed market measure | Reported estimate or forecast | Reported rate and period |
|---|---|---|
| Global commercial gym equipment | US$11.2 billion in 2024; US$17.7 billion in 2034 | 4.8%, 2024–2034 |
| Global home fitness equipment | US$15.6 billion in 2023; US$21.35 billion by 2031 | 4%, 2023–2031 |
| Global fitness equipment market | US$18 billion by 2035 | 7.0%, 2023–2035 |
Source: Johnson Health Tech, 2025 Annual Report
The commercial, home, and overall figures should be kept with their stated scope and dates. They come from different research attributions and cover different periods, so they should not be combined into a single market total or treated as directly comparable series. The 2031, 2034, and 2035 figures are forecasts recorded in the annual report, while the 2023 and 2024 reference estimates are historical values as presented by the cited research.